Scope of Work

User Research, UI Design, Wireframing, Usability Testing, Design Systems

User Research, UI Design, Wireframing, Usability Testing, Design Systems

Type of Project

E-commerce

E-commerce

Online Ecomarket toWasteLess. New ways to live plastic-free life

Main Project Image
Main Project Image
Main Project Image

Goal

Transforming an online eco-shop into a lifestyle-driven brand for the eco-conscious community.

  • Convenient product search and comparison by categories

  • Product photos and customer reviews are available

  • User account with purchase history, favorite items, and personalized discounts

  • Product payment and delivery options

Problems

  • Users may distrust eco claims and struggle to verify genuine sustainability

  • Users may doubt the cleaning power of eco-friendly detergents

  • High prices can deter users from choosing sustainable options

  • Habit and brand loyalty keep users from switching to greener products

Primary User Research

Users who care about the environment often seek ways to reduce their carbon footprint through more sustainable choices. Many also have allergies or health concerns, prompting them to prefer natural, non-toxic products. Additionally, those who lead a healthy lifestyle tend to choose items free from harmful additives, aligning their purchasing habits with their overall wellness values.

Wireframe Design

Project Gallery Image for 50% width of the screen #1
Project Gallery Image for 50% width of the screen #1
Project Gallery Image for 50% width of the screen #1

Final Design

As the financial technology sector continues to evolve, the Dello team remains committed to ongoing improvements and innovations. Learn about the future roadmap of the app, exploring upcoming features, integrations, and strategies to stay at the forefront of user-centric fintech solutions. The Dello Fintech Banking App serves not only as a testament to the power of thoughtful UX design but also as a harbinger of what the future holds for seamless, secure, and enjoyable financial interactions.

Large Project Gallery Image #1
Large Project Gallery Image #1
Large Project Gallery Image #1
Project Gallery Image for 50% width of the screen #2
Project Gallery Image for 50% width of the screen #2
Project Gallery Image for 50% width of the screen #2
Large Project Gallery Image #2
Large Project Gallery Image #2
Large Project Gallery Image #2